Archive | May, 2016

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Twitter and Klout Score: Measuring Success on Social Media

How to measure success on Social Media? One of the reasons, Social Media Marketing is “hard ” is because there is no easy way to measure success. It’s relatively easy to set-up KPI goals such as number of Likes, Followers, or even traffic and revenue to the website, however, to attribute social media impressions, likes [...]

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Google Image Search and Shopping via PLA Feed

New Era in Google PLA: Shopping directly on Google Images This blog will highlight on how to capitalize on the new opportunities of Google Image Search by focusing on 5 most important elements of the PLA feed with Image Search in mind. Google Image Search and Shopping via PLA Feed: What digital marketers need to [...]

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